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| Objective: | To increase patient base by four new families and obtain referrals from existing patients. |
| Strategy Execution: | Since fear is one reason many people do not go to the dentist, a recruiting campaign adopted a “Relaxadactyl.” Tied to the dinosaur craze, this cartoon dinosaur “Relaxadactyl” was an easy-going character who loves to relax and any toothbrush-using dude that loves life and unwinds with its dentist. A magnet mailer offered a free logo T-shirt for an appointment for new patients or a referral by existing patients. The mailer graphics and copy emphasized the theme, e.g., “Why Is This Relaxadactyl Smiling?”, with the tag line “Going To The Dentist Is Fun.” |
| Results: | The client reported 20 new clients as a result of the promotion. It was also noted that NBC News did a feature story. |
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If you or your company sells online and you need unlimited leads, when i say unlimited I mean Unlimited ASA many as you can process. The big craze right now is Local search.
I have been a master in local search before local search meant anything. But its finally catching on. Its about time.
Think about it guys, your not going to goto google if you want a Dry Cleaner down the street right? Well you are now. Because now with every keyword there is a city and state tied to it. And it pulls up every one in that area above the Regular search.
So if you need help taking over an entire state, city etc fill out this form below and I will make it happen for you. The good news for this one is its Instant. What Do I mean by Instant I mean 1 minute after setting it up for you its online and on the top. WOW.
For more information on this fill out the form below so we can discuss how many leads you can handle.
Nye O.
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